Football Coaching Institute (operated by FC Institute OÜ)
1. Summary
2. What Cookies Are
Cookies are small text files placed on your device when you visit a website. They let the website remember things about your visit, such as whether you are logged in or what is in your cart.
Similar technologies, such as local storage, work in a comparable way. In this policy, "cookies" means cookies and similar technologies together.
3. The Legal Position
Under the EU ePrivacy Directive and the Estonian Electronic Communications Act, a website needs your consent before placing cookies on your device, unless a cookie is strictly necessary to provide a service you have asked for.
All cookies we use fall under that exemption. Logging in, keeping a course open, saving your progress, adding a course to your cart and paying for it are services you actively request, and they cannot work without these cookies. The pop-up cookie in 4.4 exists only to respect your choice to close the pop-up; it does not track you and sets nothing if you never see the pop-up.
4. Cookies We Use
4.1 Website and account cookies. Set by WordPress, the platform our website and learning environment run on.
| Cookie | Purpose | Duration |
|---|---|---|
wordpress_logged_in_* | Confirms you are logged in and gives access to your dashboard and courses | Session, or up to 14 days with "remember me" |
wordpress_sec_* | Secures your logged-in session | Session, or up to 14 days with "remember me" |
wordpress_test_cookie | Checks whether your browser accepts cookies so login can work | Session |
wp-settings-* | Remembers display preferences in your account area | Up to 12 months |
4.2 Learning platform cookies. Set by Tutor LMS, which runs our courses, lessons and progress tracking.
| Cookie | Purpose | Duration |
|---|---|---|
Learning platform cookies (tutor_* and similar) | Keep your place in a course, record which lessons you have opened or completed and keep quiz attempts linked to your account | Session, or up to 12 months depending on the function |
4.3 Cart and checkout cookies. Set by WooCommerce, which runs our cart and checkout.
| Cookie | Purpose | Duration |
|---|---|---|
woocommerce_cart_hash | Keeps track of the contents of your cart | Session |
woocommerce_items_in_cart | Remembers whether there are items in your cart | Session |
wp_woocommerce_session_* | Links your cart and checkout to your visit | Up to 2 days |
4.4 Newsletter pop-up cookie. Set by the pop-up tool on our website when you close or complete our newsletter sign-up.
| Cookie | Purpose | Duration |
|---|---|---|
| Pop-up cookie (set by our pop-up tool) | Remembers that you have already seen, closed or completed the newsletter pop-up, so it does not show again on every page | Until the pop-up is due to be shown again, at most 12 months |
This cookie records only that the pop-up was shown and closed. It holds no information about you and is not used for advertising or profiling. The e-mail address you enter if you do sign up is handled as described in our Privacy Policy, not through this cookie.
4.5 Payment cookies. Set by Stripe, our payment provider, during checkout. They process your payment securely and help detect and prevent fraud.
| Cookie | Purpose | Duration |
|---|---|---|
__stripe_mid | Fraud prevention: identifies the device used for a payment | 12 months |
__stripe_sid | Fraud prevention during the checkout session | 30 minutes |
Fraud prevention is a security requirement for card payments. These cookies cannot be switched off while still allowing a payment. Stripe's handling of this data is described in the Stripe Privacy Policy.
The exact cookie names may vary slightly with software updates. Their purpose stays the same.
5. What We Do Not Use
We do not use:
- advertising or retargeting cookies;
- the Meta (Facebook) pixel, LinkedIn Insight Tag, TikTok pixel or any other social media tracking pixel;
- Google Analytics or any other third-party analytics service;
- cross-site tracking of any kind;
- cookies that build a profile of your interests or behaviour.
We see sales and order figures through reports inside our own shop software, and course progress through our learning platform. These reports use data we already hold in your account and do not place tracking cookies on your device.
If we start using any of the above, we will update this policy and ask for your consent through a cookie banner before setting any non-essential cookie.
6. Embedded Content and Fonts
6.1 Course videos. Our course videos are delivered through Bunny.net, a European video provider. When you watch a video, your IP address and technical data are processed to stream it to you, as described in our Privacy Policy. Our video library is restricted to our own domain, so the videos cannot be played from other websites.
6.2 Fonts. Our website may load fonts from an external font service. Your browser then contacts that service, which receives your IP address. This does not involve cookies.
6.3 Newsletter emails. Our newsletters are sent through MailerLite and may contain a tracking pixel that tells us whether an email was opened and which links were clicked. This happens inside the email, not on our website, and only if you consented to receive our emails. You can stop it by unsubscribing, or by blocking images in your email client.
7. Managing Cookies
You can view, block and delete cookies in your browser settings:
Because almost all our cookies are strictly necessary, blocking or deleting them will stop parts of the site from working. You will not be able to log in, stay logged in, save your progress in a course, keep items in your cart or complete a purchase. Deleting the pop-up cookie only means the newsletter pop-up may appear again.
8. Cookies and Your Personal Data
Some cookies involve personal data, such as a session identifier or a device identifier used for fraud prevention. How we handle personal data, including the lawful basis and your rights, is explained in our Privacy Policy.
9. Changes to This Policy
We may update this policy when the cookies we use change. The version and date at the top show the latest change. Before introducing any cookie that is not strictly necessary, we will ask for your consent.
10. Contact
Questions about this policy can be sent to info@footballcoachinginstitute.com.
| Legal entity | FC Institute OÜ, trading as Football Coaching Institute |
| Registry code | 17608131 |
| Registered address | Narva mnt 5, 10117 Tallinn, Harju County, Estonia |
| info@footballcoachinginstitute.com | |
| Website | www.footballcoachinginstitute.com |
© 2026 FC Institute OÜ, trading as Football Coaching Institute. All rights reserved.

